Dasha Zhukova Launches Garage Magazine With Three Covers
Fashion multi-hyphenate Dasha Zhukova will launch her art-meets-fashion magazine Garage during the second week of September, which is coincidentally (or not) the start of New York Fashion Week. The magazine makes a debut splash with not one, but three noteworthy covers that include a Nick Knight-shot puppet-version of model Lily Donaldson (dressed in Marc Jacobs and Mary Katrantzou), a Richard Prince sketch of a smiley face tattoo, and, most compellingly, the Hedi Slimane-photographed bottom half of a naked model featuring a strategically-placed Damien Hirst butterfly sticker (something about a labia tattoo, check it out for yourself).
A magazine celebrating the grey area where art and fashion overlap makes complete sense for Zhukova, who is well-known for making liquid leggings ubiquitous a few years back with her Kova & T line, and also co-founding Moscow's Garage Center for Contemporary Culture, for which the magazine is named. With such influence, Zhukova has enlisted some fashion big names to collaborate: Shala Monroque has signed on as the creative director for the magazine, French Vogue editor-in-chief Joan Juliet Buck will consult and Vogue Gioiello/Pelle veteran and street style fave Giovanna Battaglia will contribute.
For its debut issue, Garage has enlisted a bevy of notable cutting edge artists to contribute to a tattoo-themed feature. Along with Prince and Hirst, John Baldessari, Jake & Dinos Chapman, Jeff Koons, Paul McCarthy, Raymond Pettibon and Dr. Lakra contributed body art modeled on regular people. There is also a fashion editorial that interprets Prada, Moncler, and Alexander McQueen through artfully-arranged produce.
“It is so very, very different from other magazines,” Garage art director Mike Meiré tells the NYT, "It’s like a box of Pandora. You don’t know what is happening on the next page.”
Images via Garage via Jezebel