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Jessica Alba Lights Up Rodeo Drive With Swarovski Elements

Jessica Alba

The City of Beverly Hills and Swarovski Elements kicked off the upcoming holiday season last night with the unveiling of the Rodeo Drive 2011 Holiday Décor with a lighting ceremony with actress Jessica Alba acting as the host.

Alba, who shared the stage with actress/singer Jennifer Hudson, was clearly in the holiday mood. As she switched on the lighting she thanked Swarovski Elements and the city of Beverly Hills "for making our holiday season so glamorous and beautiful and sparkly — because us girls like sparkly things."

Right after she sent out the first tweet of  the night about the event to her two million followers: “Happy Holidays from my family to yours! Hope you all have a festive season filled w/ joy and cheer! #letitsparkle.”

At the after party at ritzy hotel BLVD, Alba was seen posing for fans while Keith Richards' daughter, model Alexandra Richards DJed for the night, spinning tunes with earphones decked out in Swarovski Crystals.

Images by Felix Foto of LookbookLA

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